Geospatial Analytics with SQL Server 2008 and MapPoint
Overview
What does the map of the United States and your customer data have in common? With the advent of geospatial analytics more than you think! Organizations today collect, aggregate and store vast amounts of customer data and with advanced database tools such as SQL Server 2008 are able to slice the data in multiple ways to better understand their customer needs. Geospatial analytics takes this a step further by integrating SQL with tools such as MapPoint to bring geography into the business decision making process. For example, a logistics business could save on fuel costs by more efficiently mapping delivery routes, or a retailer can could decide the next best place to open a new store. Join us for this webinar to learn how geospatial analytics provides organizations with a way to better use the data it has already collected and continue to market better to its clients.
Host
Tom Huguelet is a solutions architect for PointBridge. He has over 18 years of consulting experience delivering information solutions, the past eight of which have been intensely focused on business intelligence using Microsoft technologies. Since early in the SQL Server 7.0 beta cycle, Mr. Huguelet has been an early adopter and implementer of notable analytic solutions using SQL Server, some of which have been case studies featured on Microsoft.com.